Episode 093: Terry Parham Jr is the Co-Founder, Wealth Advisor, CFO, and CCO at Innovative Wealth Building. Terry joined the financial services industry in 2011 and has held positions as a Financial Planner, Corporate Trainer, and District Manager.
This week, Kyle talks with Terry about the power of referrals and how having a structured approach can lead to exponential growth. Terry shares his strategy, which combines confidence and competence to generate consistent client introductions. They also explore how technology transforms client engagement, onboarding, and financial planning.
In this episode:
(00:00) - Intro
(02:19) - Terry's money moment
(04:42) - The role of psychology in Terry's career
(06:01) - Why being an educator is crucial to being a financial advisor
(12:21) - Terry’s strategy for a "one-of-one" client experience
(14:14) - The motivation behind becoming a content creator
(15:54) - The importance of communicating via any medium
(17:51) - Terry's strategies for simplifying financial concepts
(21:24) - How Terry built a referral system from scratch
(27:51) - How technology makes IWB a better firm