Integrating Fee-Based Annuities into Household Wealth Management with David Lau

This week, Jack Sharry talks with David Lau, Founder & CEO at DPL Financial Partners. David is an innovator and disruptor in the financial services industry and one of the pioneers in fee-based annuities and in making annuities more accessible. His firm focuses on integrating innovative insurance products into a fee-based advisory practice, helping advisors deliver greater value and better outcomes for investors through transparent, cost-effective solutions.

David and Jack explore the transformation underway in how advisors integrate annuities into a fee-based, household-level practice. They discuss why commission-based annuities are giving way to low-cost, fee-based structures, how technology is making annuity analysis scalable across entire books of business, and why asset location within a household — including tax deferral through investment-only variable annuities — is the clearest path to better client outcomes.

In this episode:

(00:00) - Intro

(02:21) - DPL's role in the convergence of human and digital advice

(06:30) - Scaling annuity analysis from individual clients to entire books