From Professional Athlete to Professional Strategist with Jason Baker

There is an old saying that goes, "if you don't know where you're going, any road will take you there." This is certainly true when it comes to creating a life plan. Without a sense of purpose, it can be difficult to stay motivated and focused on what really matters. How can individuals and businesses discover their purpose and define a strategy?

In today’s episode, Tommy talks with Jason Baker, a former American football punter who now co-owns Paterson, an organization that helps individuals and organizations be very intentional about their strategy and performance.

Having spent 11 years in the NFL, Jason has now taken the precision and discipline needed to be an elite punter into building Paterson. He is the third-generation steward of the company founded by Tom Paterson. Jason is committed to continuing Tom’s legacy and is dedicated to guiding organizations and individuals from where they are to where they want to be.

Jason talks with Tommy about how he gained clarity about his future after the NFL, what inspired the founding of Paterson, and how the company helps organizations develop their strategic plans.

Key Takeaways